Effective subscription management
An undefined sales process was polished by improving the sales process and database, resulting in improved productivity, outreach, and UX.

BioWave is a 100% drug-free, wearable, FDA-cleared and CE-certified, smarter pain-blocking technology.
Overview
- Key Challenges: Undefined sales process
- Key Solutions: Polished sales process and database
- Key Impact: Improved productivity, outreach, and UX

challenges
- Set up comprehensive reports
- Presence of data redundancy and inconsistency
- Leads and Contacts were not distinguished from each other
- Undefined sales process
- Lack of insight into teams’ activities and sales data

Solutions
- Repaired the data nomenclature and metadata to bring consistency
- Removed the duplicate data
- Modified and aligned the sales process towards the business model
- Implemented a comprehensive reporting system for management

Impact
- Aligned processes with business goals: increased focus on clients
- Improved user experience: achieved process consistency.
- Visibility of functions and KPIs at all levels: increased sales outreach and overall productivity